Privacy Policy

Last updated: 13/12/2025

1) Who we are

This Privacy Policy explains how ModernLife™ collects, uses, and shares your personal information when you visit or make a purchase from modernlife.world

Controller (Data Controller):
ModernLife™


Address: Calle Mendez Nuñez, 98
Email: contact@modernlife.world
Country: EU.

2) What personal data we collect

We collect personal data in the following ways:

A) Data you provide directly

  • Contact details: name, email, phone number

  • Billing & shipping details: address, city, postal code, country

  • Order information: items purchased, order notes, delivery preferences

  • Customer support messages: content of messages, attachments (if any)

B) Data collected automatically (when you use the Site)

  • Device & usage data: IP address, browser type, time zone, pages viewed, clicks, referring page

  • Approximate location: based on IP (not precise GPS)

  • Cookies & similar technologies: used for functionality, analytics, and marketing (see Cookies section)

C) Data from third parties

If you use accelerated checkout or payment providers, we may receive limited data from:

  • Shopify

  • Payment processors (e.g., Shopify Payments, PayPal, Stripe—depending on what you enable)

3) Why we use your data

We use your personal data to:

  1. Process and deliver your order

    • Confirm orders, payments, shipping, returns, refunds, fraud prevention

  2. Provide customer support

    • Answer questions, resolve issues, handle complaints

  3. Improve and secure the Site

    • Analytics, performance, troubleshooting, preventing abuse/fraud

  4. Marketing (only where allowed)

    • Email offers/newsletters if you subscribe

    • Retargeting ads if you consent (depending on your cookie settings)

4) Legal bases (GDPR)

If you are in the EU/EEA, we rely on these legal bases:

  • Contract performance (Art. 6(1)(b)): to fulfill your order and provide the service

  • Legal obligation (Art. 6(1)(c)): accounting/tax compliance, consumer law obligations

  • Legitimate interests (Art. 6(1)(f)): fraud prevention, site security, improving our services

  • Consent (Art. 6(1)(a)): newsletter and certain cookies/marketing tools (where applicable)

5) Sharing your data

We share personal data only when needed to run the store:

  • Shopify (store platform, hosting, checkout, admin tools)

  • Payment processors (to process transactions)

  • Shipping and logistics providers (to deliver your order)

  • Marketing/analytics tools you enable (e.g., Google Analytics, Meta Pixel—if used)

  • Legal authorities if required by law or to protect our rights

We do not sell your personal data.

6) Shopify

Our store is hosted on Shopify. Shopify processes certain personal data to provide the platform services.
You can read Shopify’s privacy practices via their official documentation within Shopify’s policies, or your Shopify checkout references.

7) International transfers

Some service providers (including Shopify and analytics tools) may process data outside the EEA.
When this happens, we rely on appropriate safeguards such as:

  • EU Standard Contractual Clauses (SCCs), or

  • other legally valid transfer mechanisms under GDPR.

8) Data retention

We keep personal data only as long as necessary:

  • Orders & invoices: typically kept for 5 years to comply with tax/accounting laws

  • Customer support records: usually 12 months

  • Marketing subscription: until you unsubscribe

  • Analytics data: according to the tool settings (often 14–26 months)

9) Your rights (EU/EEA/UK)

You may have the right to:

  • Access your data

  • Correct inaccurate data

  • Delete your data (where applicable)

  • Restrict processing

  • Object to processing (including certain marketing)

  • Data portability

  • Withdraw consent at any time (for consent-based processing)

  • Lodge a complaint with your local data protection authority

To exercise these rights, email contact@modernlife.world.

10) Cookies

We use cookies and similar technologies to:

  • Keep the site functional (cart, login/session)

  • Remember preferences

  • Measure performance (analytics)

  • Support marketing/ads (if enabled and consented)

You can manage cookie preferences through:

  • your browser settings, and/or

  • the cookie banner (if active on your store)

11) Security

We take reasonable measures to protect your data, including:

  • secure checkout and payment processing via trusted providers

  • limited access to store admin tools

  • monitoring for fraudulent activity

No method is 100% secure, but we work to minimize risk.

12) Minors

The Site is not intended for children under AGE 16. We do not knowingly collect data from minors

13) Changes to this policy

We may update this policy to reflect operational, legal, or regulatory changes.
The “Last updated” date will always be shown at the top.